The article analyzes the state of the oil industry in a number of regions of the South of Russia: the Rostov Region, the Krasnodar Territory and the Stavropol Territory. It is shown that the oil industry of the regions of the South of Russia has a significant potential, the development of which requires purposeful efforts focused on the introduction of innovative technologies in oil production and refining to minimize the impact on the environment and increase the efficiency of the use of natural resources. Within the framework of this study, a comprehensive analysis of the factors that have a special impact on the sustainable development of the oil industry of these regions was carried out, taking into account economic and political aspects. In addition, special attention was paid to the existing state support programs, which are aimed at modernizing the industry and increasing its competitiveness, based on today's realities. In addition to the economic analysis of the industry, the results of a sociological survey among the heads of industrial production were included, which enabled to determine key ideas about the functioning of the oil complex. As a result of the analysis, the factors influencing the development of the oil industry in the regions under study are identified, as well as a number of conditions ensuring its efficiency are substantiated. Attention was focused on the need to form a comprehensive system for stimulating industrial development, which is based on the state support for the oil industry in the regions.
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